The Public Group continues the implementation of the three -year investment plan of 10m euros, expanding and upgrading the Network of Physics shopping Its in Greece and Cyprus.
By the end of the year, there are three new big stores, enhancing the presence of Public in strategic locations in Attica and island Greece. Public expands their retail network, which, together with the extensions of existing stores, will exceed 100,000 sq.m. total surface.
The new stores in Ilion and Heraklion, Crete, have already recorded high performance, confirming the Public Brand’s potential and the positive acceptance of local markets. Following on, three new Public stores in Smart Park, Patisia and a second large store in Corfu will open their doors this year, offering consumers the most complete range of readily available technology and home appliances. In addition, two stores have already been agreed that will open in the early 2026th in Attica and the Peloponnese. Finally, another 3 other stores in Greece and Cyprus (Limassol) are included in the total number of new stores at 10.
In the summer, there will also be the inauguration of the renovated stores in Marousi (49 Kifissias Avenue) and Agia Paraskevi (402 Mesogeion Avenue), which host the category of home appliances with new aesthetics and emphasis on customer experience. Peristeri Public (National Resistance 27) extends with a new floor dedicated to large home appliances and technology products. At the same time, renovation is launched in both Patras stores in the autumn. The addition of the category of home appliances to the stores of Piraeus, Ioannina and Volos has reinforced the overall product mix, now offering these geographical areas integrated home appliances, coupled with the flexible Public Payment and Delivery Services. In total, the Public Store Network will have 64 stores, of which 55 will have home appliances.
Public continues to invest in innovative services. Through the popular “Everything No Card” Service, it is possible for interest -free purchases up to 36 months, responding directly to the modern household liquidity needs. With the “All in One Delivery” service, consumers enjoy delivery and installation of their home appliance on a single visit, with the possibility of withdrawing the old device and release of recycling coupon. At the same time, the “lower price guarantee” ensures additional confidence in the market, with a public return € to the Wallet if the same product is detected cheaper within 14 days in another organized retailers. Finally, with the Public+Reward Program, members earn a Public Return to the Public Wallet for future markets, enhancing a sense of reward and long -term relationship with the brand.
Public consistently implement the investment plan, confirming their commitment to a strong physical presence, bringing the Public experience to every neighborhood of Greece and Cyprus.