Since Wednesday (9.4.2025) the Easter basketwhich is an extension of the household basket, and will hold until Good Saturday (19.4.2025), and will include the necessary products for the festive table.
More specifically, the Easter basket will include lamb, goat, brioche, Easter chocolate eggs and chocolate products. Market hopes are focused on the forthcoming festive season, and consumers have already begun their own research, according to a report by Ertnews.
At the same time, it is estimated that the increase in the minimum wage will bring positive results to the market, while traders expect that the payment of the Easter gift to the private sector, until Good Wednesday, April 16, will give the necessary impulse by enhancing shopping.
For their part, supermarkets have made their orders for the increased demand for the coming days, and are also prepared for the “Easter basket”, with the aim of maximizing the mainstreaming of the basic foodstuffs that every household needs for the traditional festive table.
Intensification of checks
According to ERTnews, market controls are intensifying, while an action plan is being launched to contain landscape prices for Easter.
In this context, a meeting was recently held by the Ministers of Development Takis Theodorikakos and Rural Development and Foodcosta Tsiara at the Ministry of Development. The main objective is to protect the consumer and to support Greek production, through targeted actions that prevent unjustified pricing and profanity.
All market data were put on the table, as well as the next moves to ensure smooth conditions in view of the holidays. In the next period, reinforced controls will be launched by the competent authorities of the two ministries, both at the wholesale and retail stadium, with the aim of observing the projected profit rate and preventing distortions in the market.