Olga Kefalogianni: With strategic planning we are investing in a sustainable, durable tourism

“This strong pillar of the Greek economy should mean better quality development of business and investment activity”

The great dynamics that Greek tourism has developed, with orientation towards its new era of qualitative development, are confirmed by the data published by the Bank of Greece, according to which for the first nine months of 2025 revenues of the order of 20 billion euros are recorded, i.e. an increase of 9% in receipts and 4% in arrivals, compared to the corresponding period of 2024.

The Minister of Tourism Olga Kefalogianni, regarding the overall positive developments for tourism states:

“We have already entered an era when quality tourism creates all the conditions for this strong pillar of the Greek economy to mean a better development of business and investment activity, better jobs and local communities that develop in a balanced and sustainable way, as destinations.

Above all, however, this collective success creates a strong condition for strengthening the reciprocity of the benefit of tourism in Greek society, which is distributed in a fair and balanced way.

With strategic planning and cooperation, we are investing in a sustainable, durable, competitive and truly rewarding tourism that creates opportunities for all Greek citizens.”

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