Athens’s new identity has been shaped in recent years through interventions, investment and the emergence of Athenian Riviera.
As the Mayor of Varis Vouliagmeni, Mr. Grigoris Constantellos, points out, speaking to the Athens and Macedonian News Agency, in the Municipality of Varis Voula Vouliagmeni, most of the ongoing investments in tourist and baths are currently recorded.
A huge coastal zone, extending from Piraeus to Sounion, is the so -called Athenian Riviera. Each area has its own characteristics, however, “the Municipality of Vari Voula Vouliagmeni is – undoubtedly – its” crown “,” as Mayor Gregory Constantellos himself says, “with 28 kilometers of coastline and natural relief, integrated into the environment and with a forecast for open access to residents. “
From the Second Plaz Voula, which will be fully refreshed to the public in the summer of 2026, to the large investment in Yabanaki, Varkiza, all indicate that the area is transformed with a steady step – and vision.
“The municipality has no commercial zone. On the contrary, it is based on high -class hotel hospitality (4, 5 and more than 5 stars) and the focus that adapts to the character of the area, without altering it. Investments are made indications of a clear strategy, such as the 91athens Riviera (in the former Voula camping) that includes luxury glamping and the creation of a high -tech summer cinema. Also, the reconstruction of the Second Plaz Voula has been launched inactive since 2002 and has now been leased by a 90 -acre business, seabed rejuvenation, creating three restaurants and high -end infrastructure, ”he notes.
Correspondingly, as the mayor points out, “Asteras Vouliagmeni continues to evolve into a standard hospitality unit, with an environmental marina-model and a new regeneration of outdoors. At the same time, in Varkiza, a 20m-euro investment has been launched in Yabanaki, which is in the licensing phase and is expected to be completed in 2026-2027, “he adds.
In the same area, according to the mayor, at an advanced stage is the redevelopment of the fishing shelter, an investment of 2m euros, which is part of a more comprehensive effort to upgrade maritime infrastructure.
Particular mention is made by the Mayor and in the relationship of the municipality with the residents: “In all organized beams, citizens either have free admission or large discounts on the services. Especially in Vouliagmeni’s beach, citizens enjoy free use of sun loungers and umbrella while having a 50% discount on the entrance fee. They also have a 50%discount on Lake Vouliagmeni. It is also important that there are 10 free beaches, equipped with lifeguards, toilets, changing rooms and clean sandy beaches. As he points out, “we take care of the whole coastal front – for all.”
At the heart of the coming years is the design for a seaside city that will combine Luxury and Super Luxury, without excluding residents. The big bet is to balance: Open access and benefits for citizens on the one hand, high quality tourism on the other.
The area also participates in the single bicycle project starting at the Stavros Niarchos Foundation and ends in Voula, while in the municipality, controlled parking systems are implemented to tackle traffic pressure during the summer months.
“The image of our municipality has changed in seven years. We invested in infrastructure, aesthetics, sustainability. The coastal front is our “balcony”, and we want to highlight it as it deserves, “says Konstantellos.
The big bet, as the mayor puts it, is the balance: a high -demand tourist product that does not exclude residents, but integrates them into a comprehensive quality of life.
The tourist identity of the Riviera is not only limited to this municipality. Glyfada also offers the opportunity for free swimming in the urban fabric, with equipped coasts, restaurants and beach bars, as well as large hotel units serving tourists and visitors to City Break. Accessibility with tram, catering center, pedestrian streets and commercial activity complement the image of a zone that functions not only as a seaside destination, but also as a daily part of the metropolitan experience.
It is worth noting that another very important project is expected in about two years that will provide added value to the area. “It is the upgrading of the facilities and the redevelopment of the entire land area of the Alimos Marina, with the creation of recreation, green and new infrastructure for boats and tourists. It is a project whose total cost reaches 150 million euros. We have the largest marina in Greece and in the Southeast Mediterranean and we hope after this regeneration is the most beautiful, “said Alimos Mayor Andreas Kondylis, stressing that” Alimou Marina will become a pole of attraction for visitors but mainly for the visitors and will be upgraded. There is still the possibility of creating a boutique hotel. “
And of course, the largest work of urban regeneration in Europe, The Ellinikon, will catalyze the new identity of the Riviera in the coming years. With the redevelopment progressing at a full pace, the area acquires, inter alia: an ecological coastal park, super yachts marina, luxury hotels, high -quality houses and commercial premises. Already, the first luxurious residential complex (“The Riviera Tower”) rises on the beach of Agios Kosmas and is scheduled to be delivered in 2026.
The image changes, the tourist value goes up and the Athenian Riviera is no longer just a promise – it is an ongoing project.
Source: RES-EIA